Identify the Key Issues
This picture is the story of a classic struggle - good intentions versus misdirected attention - that's all too common in the world of stretch wrapping. Companies see the film costs of stretch wrapping and are generally concerned with how to reduce that expense by a few percentage points. However, they fail to take into account how little it is actually saving them.
It only takes about $10 of stretch film to ship a typical truckload of pallets. However, 1/2%* of total shipments are damaged to the point of being unsalable on the way to their destinations, generating billions of dollars of losses a year.